Ukukhula kweMfuno yeKofu yeHlabathi: Ukuqhawuka kweTrendi
Imfuno yekofu yehlabathi ikhule kakhulu kule minyaka yamva nje, iveza iintsingiselo zekofu ezihlaziya ishishini kwihlabathi jikelele.Ukususela kwizitrato ezinyakazelayo zesiXeko saseNew York ukuya kumasimi ekofu azolileyo aseKholombiya, uthando lwesi siselo simnyama nesinuka kamnandi alinamida.Njengoko umhlaba uqhagamshelwa ngakumbi, imfuno yekofu ikhula ngokukhawuleza, iqhutywa zizinto ezahlukeneyo ezibandakanya ukutshintsha izinto ezikhethwa ngabathengi, ukunyuka kwemivuzo enokulahlwa kunye nokwandiswa kwenkcubeko yekofu kwihlabathi liphela.
Ukunyuka kokusetyenziswa kwekofu kunokubalelwa kwizinto ezininzi ezibalulekileyo.Okokuqala, ukuvela kwendlela yokuphila ephithizelayo yasezidolophini kukhokelele ekwandeni kwenani leevenkile zekofu kunye neekhefi kwizixeko ezikhulu kwihlabathi liphela.Ukwandiswa kwezi ndawo akuzange kwenze ukuba ikhofi ifikeleleke ngakumbi kubathengi, kodwa iphinde ichaze kwakhona imiba yentlalo yokusetyenziswa kwekhofi.IiCafes ziye zaphuhla zaba ziindawo zentlalontle apho abantu bahlanganisana khona ukuze bonwabele, ukusebenza okanye ukonwabele nje umzuzwana wokuphumla, ngaloo ndlela benegalelo kwimfuno ekhulayo yekofu.
Ukongeza, ukukhula kolwazi malunga neenzuzo zempilo zokusela ikofu okuphakathi nako kube negalelo ekunyukeni kwemfuno.Uphando lwakutsha nje luqaqambisa iinzuzo zempilo ezinokuthi zekofu, ukusuka ekuphuculeni ukusebenza kwengqondo ukuya ekunciphiseni umngcipheko wezifo ezithile.Ngenxa yoko, abathengi bayanda ukujonga ikofu kungekuphela nje njengomthombo wamandla kunye nokufudumala, kodwa kunye ne-elixir yezempilo enokubakho, iqhubela phambili imfuno yayo yehlabathi.
Enye into eqhuba imfuno yekofu kukunyuka kwengeniso enokulahlwa kuqoqosho olusakhulayo.Njengoko abantu abakumgangatho ophakathi bekhula kumazwe anjengeTshayina, iIndiya neBrazil, abantu abaninzi ngakumbi bayakwazi ukusela ikomityi yekofu yonke imihla.Ngaphaya koko, ukwenziwa kwentshona kwemikhwa yokusetyenziswa kule mimandla kukhokelele ekuthandeni ikofu ngaphezu kweziselo zesintu, oko kuyenza ibe yinxalenye yobomi bemihla ngemihla babantu abaninzi.
Ngaphaya koko, ukwanda kwenkcubeko yekofu kwihlabathi kudlale indima ebalulekileyo ekukhuleni kwemfuno yekofu.Ngaphambili, ikhofi yayisetyenziswa kakhulu kumazwe aseNtshona, kodwa namhlanje ukwamkelwa kwenkcubeko yekofu kunokubonwa kwimimandla efana ne-Asia kunye ne-Middle East, apho ukusetyenziswa kwekhofi kuyanda.Olu tshintsho luye lwabangelwa ukwanda kwamatyathanga ekhofi kumazwe ngamazwe, impembelelo yeendaba zoluntu kunye nomdla okhulayo wokufumana kunye nokuxabisa iintlobo ezahlukeneyo zekofu emhlabeni jikelele.
Ukukhula kwemfuno yekofu yehlabathi kunempembelelo yokuguqula imboni yekofu, echaphazela yonke into ukusuka kwimveliso ukuya kwizicwangciso zokuthengisa.Ukwandisa imfuno yeembotyi zabo kumazwe avelisa ikofu afana neBrazil, iVietnam kunye neColombia kuye kwakhokelela ekunyuseni kwemveliso kunye nokuthunyelwa kwamanye amazwe.Lo mkhwa awunayo nje impembelelo entle kuqoqosho lwala mazwe, kodwa ukwadala amathuba okuba amafama asakhasayo athathe inxaxheba kwiimarike zehlabathi, ngokwenjenjalo aphucule indlela yokuphila yawo.
Ukongeza, ukukhula kwemfuno yekofu kubangele utshintsho kwishishini ngokubanzi ukuya kuzinzo kunye nenkqubo yokuziphatha.Abathengi baya beyiqonda ngakumbi impembelelo yokusingqongileyo kunye nentlalontle yeemveliso abazithengayo, okukhokelela ekukhuleni kwemfuno yekofu eveliswa ngokusesikweni kunye neveliswa ngokuzinzileyo.Ngenxa yoko, iinkampani ezininzi zekofu zityala imali kwizenzo zokusingqongileyo, isiqinisekiso seFairtrade, kunye nobudlelwane obuthe ngqo bokurhweba namafama ekofu ukuhlangabezana neemfuno eziguqukayo zabathengi abanoxanduva.
Ukukhula kwemfuno yekofu yehlabathi kuzisa amathuba kunye nemingeni kwiinkampani zekofu zehlabathi.Kwelinye icala, imfuno ekhulayo idale imarike ekhulayo yeemveliso zekofu, okukhokelela ekuthengisweni okwandisiweyo kunye nenzuzo yabadlali beshishini.Kwelinye icala, imeko ekhuphisanayo iye yaqina ngakumbi, iinkampani zikhuphisana ngesabelo semarike esisoloko sikhula.Ke ngoko, ukusungula izinto ezintsha kunye nokwahlula kubalulekile kumashishini ukuba agqame kwaye athimbe ingqalelo yabathengi abaqondayo.
Isishwankathelo, ukukhula kwemfuno yekofu yehlabathi yinto enyanzelisayo ehlaziya ishishini lekofu kunye nefuthe lokuziphatha kwabathengi kwihlabathi liphela.Ishishini lilungele ukukhula okuqhubekayo kunye nophuhliso njengoko uthando lwekofu ludlula imida kunye neenkcubeko.Ukusuka kumasimi ekofu achumileyo aseMzantsi Melika ukuya kwizitrato eziphithizelayo zezixeko ezikhulu, uthando lwekofu luyavuthelwa, luqhubela phambili umkhwa obonisa ukuba akukho zimpawu zokucotha.Njengoko incasa yekofu yehlabathi iqhubeka nokuvela, ishishini kufuneka liziqhelanise kwaye livelise izinto ezintsha ukuze lihlangabezane neemfuno zemarike eziguqukayo kwaye liqinisekise ukuba uthando lwesi siselo sithandekayo luhlala luqinile kwizizukulwana ezizayo.Imarike yekofu ifumana ukukhula olomeleleyo, kunye nedatha entsha ebonisa ikofu yehlabathi. ukusetyenziswa kuyenyuka.Ngokwengxelo yamva nje yeMarket Research Future, imarike yekofu yehlabathi kulindeleke ukuba ikhule ngesantya sokukhula ngonyaka nge-5.5% ukusuka ngo-2021 ukuya ku-2027. ukwanda kokuthandwa kwekofu.Ikofu phakathi kwabathengi abancinci.
Omnye wabaqhubi abaphambili kolu kukhula kukukhula kokuthandwa kwekofu phakathi kwabathengi beMillennial kunye neGen Z.La maqela azimisele ngakumbi ukuchitha imali kwikofu ekumgangatho ophezulu kwaye aqhube imfuno yezinto ezikhethekileyo kunye nemveliso yekofu ye-premium.Oku kukhokelele ekwandisweni kwemarike yekofu, kunye neevenkile ezininzi zekofu kunye neevenkile ezikhethekileyo zokukrola ikofu ezivulwa kwimimandla yasezidolophini kwihlabathi jikelele.
Ukongeza kwimfuno ekhulayo yekofu esemgangathweni, kukwakho nentsingiselo ebhekiselele kwindalo ezinzileyo kunye neemveliso zekofu ezifunyenwe ngokweenqobo zokuziphatha.Abathengi bayanda bekhangela ikofu ekhuliswe kwaye ivunwe ngokuzinzileyo kwaye bazimisele ukuhlawula iprimiyamu yeemveliso ezihlangabezana nale migangatho.Oku kukhuthaze ukukhula kwentengiso yekofu ephilayo kunye neFairtrade, kunye nokunyuka kweziqinisekiso ezifana neRainforest Alliance kunye neFairtrade Certification.
Ukunyuka kwe-e-commerce kukwadlale indima ebalulekileyo ekukhuleni kwemarike yekofu.Njengoko abathengi abaninzi bethenga kwi-intanethi, iimveliso zekofu ziyakwazi ukufikelela kubaphulaphuli ababanzi kwaye zithengise ngokuthe ngqo kubathengi ngeewebhusayithi zabo okanye iindawo zentengiso ze-intanethi yomntu wesithathu.Oku kunceda ukuqhuba ukuthengisa kunye nokwandisa ulwazi lwezinto ezikhethekileyo kunye neemveliso zekofu zeprimiyamu.
Ubhubhani we-COVID-19 ubenempembelelo enkulu kwintengiso yekofu.Ngelixa ukuvalwa kweevenkile zekofu kunye neekhefi kukhokelele ekwehleni kwentengiso okwethutyana, abathengi abaninzi bajike benza kwaye bayonwabela ikofu ekhaya.Oku kukhokelele ekuthengisweni kwezixhobo zekofu ezinje ngoomatshini be-espresso, oomatshini bokugaya ikofu kunye noomatshini bekofu abagalela ngaphezulu.Ngenxa yoko, iinkampani ezenza izixhobo zekofu zisakhula ngaphandle kwemicelimngeni ebangelwa ngubhubhane.
Ukukhula kwemarike yekofu akuphelelanga kumazwe aphuhlileyo.Ukusetyenziswa kwekofu kukhula ngokukhawuleza kwiimarike ezikhulayo ezifana neChina, i-Indiya kunye neBrazil njengengeniso ekhulayo kunye nokutshintsha izinto ezikhethwa ngabathengi ziqhuba imfuno yeemveliso zekofu zeprimiyamu.Oku kudala amathuba abalulekileyo kubavelisi bekofu kunye nabathumela ngaphandle, kunye namakhonkco ekofu kunye nabathengisi bekofu abakhethekileyo abafuna ukwandisa kwiimarike ezintsha.
Nangona imbonakalo yentengiso yekofu ilungile, kukwakho nemingeni enokubakho.Ukutshintsha kwemozulu kubeka isoyikiso esikhulu kwimveliso yekofu, ngokunyuka kwamaqondo obushushu kunye nokutshintsha kweepateni zemozulu ezichaphazela umgangatho kunye nesivuno sezityalo zekofu.Ukongezelela, ukungazinzi kwezopolitiko kunye noqoqosho kwimimandla yokuvelisa ikhofi kunokuphazamisa ukubonelela kunye nokukhokelela ekuguquguqukeni kwexabiso.
Ukujongana nale mingeni, iinkampani ezininzi zekofu zenza utyalo-mali kwiindlela ezizinzileyo zokukhangela kwaye zisebenzela ukunciphisa impembelelo yokutshintsha kwemozulu kwimveliso yekofu.Oku kuquka amalinge okukhuthaza i-agroforestry, ukuphucula ulawulo lwamanzi nokuxhasa amafama asakhasayo.Ukongezelela, inkampani igxininise kwizinto ezintsha ekukhuleni kwekofu kunye nokucubungula, kugxininise ekuphuhliseni iintlobo ezintsha zekofu ezichasene kakhulu nemiphumo yokutshintsha kwemozulu.
Ngokubanzi, ikamva lentengiso yekofu liqaqambile, kunye nemfuno eyomeleleyo yeprimiyamu kunye nokukhula okukhethekileyo kokuqhuba ikofu kunye nokutsha kwishishini.Njengoko izinto ezikhethwa ngabathengi ziqhubeka nokutshintsha kwaye iimarike ezintsha zivula, iinkampani zekofu zinamathuba abalulekileyo okwakha iimpawu zabo kunye nokwandisa amashishini abo.Nangona kunjalo, la mathuba kufuneka alungelelaniswe ngokuchasene nesidingo sokujongana nemingeni ebangelwa utshintsho lwemozulu kunye nokuqinisekisa ukuzinza kwexesha elide kwishishini lekofu.
Singumvelisi okhethekileyo ekuveliseni iingxowa zokupakisha zekofu ngaphezu kweminyaka engama-20.Siye saba ngomnye wabenzi bebhegi yekofu enkulu eTshayina.
Sisebenzisa iivalvu ze-WIPF ezisemgangathweni ezisuka eSwitzerland ukugcina ikofu yakho intsha.
Siphuhlise iibhegi ezilungele ukuphilisana kwendalo, ezifana neengxowa ezivundisiweyo kunye neengxowa ezinokuphinda zisetyenziswe.Zizona zikhetho ezingcono zokutshintsha iingxowa zeplastiki eziqhelekileyo.
Nceda usithumelele uhlobo lwebhegi, izinto eziphathekayo, ubungakanani kunye nobungakanani obufunayo.Ngoko sinokukucaphula.
Ixesha lokuposa: Feb-22-2024
