Indlela yokutyhutyha uyilo lwekofu e-curviest kwishishini lokupakisha!
Kwiminyaka yakutshanje, njengengoma entsha, inani leemveliso zekofu zasekhaya liye landa ngokukhawuleza kunye nemfuno yemarike. Asikokubaxa ukuba ikofu iphantse ibe yeyona "volume" yodidi lwazo zonke iindidi zabathengi abatsha. Kwangaxeshanye, inkcubeko ikofu iye yangena ngokuthe ngcembe kuyo yonke imiba yobomi bemihla ngemihla yabantu abatsha, nto leyo ethetha ukuba ikofu iyatshintsha isuka kwindima exhasayo kwimiboniso efana neofisi kunye neCBD ukuya kwiprotagonist yabathengi, kwaye ide ibe yifestile kubathengi ukuba baveze umbono wabo. ubuntu kunye nesiqu sakho.
Isazisi sendima yekofu sitshintshile, kwaye iintlobo ezahlukeneyo zekhofi ziye zaqala ukuhlawula ngakumbi nangakumbi kumfanekiso obonakalayo. Inkqubo ebonakalayo epheleleyo inokuthi "ibiyele" abanye abathengi abancinci, kodwa basafuna amanqaku amakhulu kunye amancinci ukuze babone umoya kunye nengqiqo ye-brand connotation, kwaye bathathe isigqibo sokuba baqhubeke nokukhetha olu hlobo. Ukupakishwa kwekhofi ayinayo kuphela iimfuno ezithile zobuhle, kodwa kufuna imigangatho ethile yokugcina, ukugcinwa kunye neminye imisebenzi. Ke ngoko, ukongeza ekudaleni amava amatsha okubonwayo, ukusungulwa koyilo lokupakishwa kwemveliso yekofu yenye yezitshixo zokuphumelela uphawu.
I-YPAK iqokelele yaza yaququzelela imizobo ebonwayo kunye noyilo lokupakishwa kwemveliso ye-5 evelayo yeebrand/iimveliso zekofu. Ezi zicwangciso zebhrendi zigxininise ezahlukeneyo kwaye zibonisa izimbo ezahlukeneyo kunye neethoni ngokubonakalayo. Makhe sive iyantlukwano yemiboniso yekofu kunye.
•1.AOKKA
—-Uluhlu lwekofu eyohlukeneyo olubandakanya izinto zangaphandle
Umphathi we-AOKKA brand uRobin ngumntu osebenzayo othanda ikofu, imisebenzi yangaphandle kunye nokugcinwa kwerekhodi. Ekuphenduleni ukuphishekela kunye nesimo sengqondo somphathi, i-AOKKA inikwe umoya we-brand "ukuzimela kunye nenkululeko" kunye nengcamango ye-brand "club yasentlango". Umyili ulwandise olu phawu kwaye wasulungekisa kwaye washwankathela izinto ezinje ngentlango, iimpawu zendlela, iintente, kunye nomphezulu, kwaye waguqula le ngcamango ukuba ibe yi-LOGO encedisayo.
Ngokumalunga noyilo lwemveliso kunye nombono wokupakisha, i-AOKKA iphinda ilandele le ngcamango ye-brand. Imibala ephambili ye-brand eluhlaza kunye ne-fluorescent yellow. Uhlaza lolombala wentlango; i-fluorescent yellow iphefumlelwe uphawu lweemveliso zangaphandle kunye nokhuseleko lokuthutha. Ukupakishwa kwemveliso kuphefumlelwe zizinto ezisebenzayo zangaphandle. Ibhontshisi yekofu yakudala inokusebenzisa izikhonkwane; ibhegi yeembotyi zekofu isebenzisa iintambo zeambrela zangaphandle, iintambo zokuzivala ezitsha zokuvala, njl.; i-iron tinplate yase-Italiya inokuboleka imilo ye-eneji yokugcina umphanda kwaye inophawu olunamandla kakhulu lwangaphandle.
Ikomityi yekofu ngumphefumlo wevenkile yekofu. Njengenye yezinto ezibonakalayo ze-brand, iqela loyilo liqhubekile le ngcamango kuyilo lwekomityi yekofu, oku kuthetha ukuba yonke ikomityi yekofu ineleyibhile.
•2.Ikofu yevumba
—-Uphawu lwekofu oluzimeleyo olugxile "kuvumba kuqala"
I-Aroma yibrendi yekofu ezimeleyo evela eSuzhou, eTshayina, ejolise ekudluliseleni umbono "wokudibana nekofu enevumba" kubathengi. Ukuze yahlule kwiintlobo ezininzi zekofu kwimarike, iAroma ithatha "ukunuka kuqala" njengenjongo yayo kwaye igxininisa amava ahlukeneyo ekofu. Ngoko ke, ngokubhekiselele kwinkcazo ebonakalayo, iqela loyilo liphuhlise imibutho ejikeleze amagama amathathu angundoqo "ivumba, ingqiqo, kunye nephunga", idibaniswe neentlobo zeemveliso, kwaye yahlula iphunga lekhofi libe ngamanqanaba amane oyilo olubonakalayo.
•3.ISISIKA&LUXOLO
—-Ibhulowu luphawu's imbonakalo yokomoya kunye nokusukela ikofu“utopia”
Igama lebrendi BREAD&PEACE livela kwiMisebenzi eGqibeleleyo kaLenin. Kule ncwadi, "isonka" kunye "noxolo" ngamanyathelo okuqala kwi-socialism, ebonisa ukulungelelaniswa kunye nokuphishekela ukuqonda i-socialism, ekwayiyo ukulindela komnini ukuqhuba ivenkile elungileyo. Ngokumalunga noyilo, uyilo lophawu lwe-Beyond Imagination luyahlukana nesitayile sokubhaka esiqhelekileyo kunye nesekofu, kwaye isebenzisa iblue eqaqambileyo negcweleyo njengombala ophambili, inika abantu amava anzulu okubonwa kokuzola kunye nokuvisisana.
•4.I-Coffeeology
—-Yifanekisela "icoffeeology", elula kodwa edlamkileyo
Njengetsheyini entsha yokosa ikofu eGuangzhou, iCoffeeology igxile ekukhetheni nasekuvavanyeni ikofu emnandi kunye nezithako zabathandi bekofu eGuangzhou. I-logo yeCoffeeology iguqulwa ukusuka kwimilo yekomityi yekofu ejonge phantsi, eyandisa uxhulumaniso phakathi kwabathengi kunye ne-brand, idibaniswe nemibala ecacileyo kunye nesibindi. Igama lesiNgesi elithi "OLO" likhethwe kwi-COFFEEOLOGY njengomfanekiso owahlukileyo we-IP.
•5.I-COLON COFUE ROASTERS
—-Ukupakishwa kweembotyi zekofu kunye "nomzuzu" njengendawo yokubonwayo
Igama elithi "colon coffee roasters" lisuka kwi "colon" isimboli esetyenziswa ukubonisa ixesha. Kanye njengoko indawo yomsebenzisi we-brand, olu luphawu lwekofu oluzalelwe abasebenzi baseofisini, oko kukuthi, ngokwe "ixesha lokusela" elihambelana nesimbo somsebenzi kunye nendlela yokuphila yabathengi, khetha iimbotyi zekofu ezifanelekileyo.
"Icolon coffee roasters" ineendlela ezine zakudala zokupakisha. "9:00" ithetha ibhalansi kunye nobunaphakade, obulungele isidlo sakusasa; "12:30" yincasa ehlaziyayo enomxholo ophezulu wecaffeine, ilungele ukusela emva kwemini; "15:00" ilungele ukudibanisa neelekese kunye nobisi ukukhulula ukukhathala kwengqondo; "22:00" yinguqulelo ye-decaffeinated, enokukunceda ukuba ulale ngoxolo ngaphambi kokulala.
Ixesha lokuposa: Jul-26-2024
