Ingabe uqinisekile ngemakethe yekhofi
Imakethe yekhofi ikhula kancane kancane, futhi kufanele siqiniseke ngakho.Umbiko wakamuva wocwaningo lwemakethe yekhofi ukhombisa ukukhula okubalulekile emakethe yekhofi yomhlaba wonke.Umbiko, oshicilelwe inkampani ehamba phambili yocwaningo lwemakethe, ugqamisa isidingo esikhulayo sekhofi ezifundeni ezahlukahlukene nasezigabeni zemakethe.Lokhu kuyintuthuko enhle ngempela kubakhiqizi bekhofi, abahlinzeki kanye nabasabalalisi bekhofi njengoba imemezela ikusasa eliqhakazile lemboni yekhofi.
Umbiko wocwaningo uhlinzeka ngemininingwane ebalulekile mayelana nezitayela zamanje, amandla ezimakethe, namathuba okukhula emakethe yekhofi.Ngokusho kombiko, imakethe yekhofi yomhlaba wonke kulindeleke ukuthi ikhule ngesilinganiso sokukhula sonyaka esingaphezulu kuka-5% ngesikhathi sokubikezela.Lokhu kukhula kubangelwa ukukhuphuka kokukhethwa kwabathengi kwekhofi elikhethekile ne-gourmet, kanye nekhofi's ukwanda kokuduma njengesiphuzo esiqabulayo nesizitikayo.Ukwengeza, umbiko uthi ukwanda kokuqwashisa ngekhofi'Izinzuzo zezempilo, njengezindawo zayo zokulwa ne-antioxidant namandla okunciphisa ubungozi bezifo ezithile, kuqhuba isidingo sekhofi phakathi kwabathengi abakhathalela impilo.
Enye yezinto ezibalulekile ezinomthelela ekwandeni kwemakethe yekhofi ukwanda kokusetshenziswa kwekhofi ezimakethe ezisafufusa.Umbiko ugqamisa ukuthi ukusetshenziswa kwekhofi kuyenyuka kakhulu emazweni ase-Asia-Pacific naseLatin America njengoba isiko lekhofi likhula ngokuduma futhi imali engenayo yabathengi ikhula.Ngaphezu kwalokho, ukuthandwa okukhulayo kwamaketanga ekhofi namakhefi kulezi zifunda kuphinde kwabhebhethekisa isidingo semikhiqizo yekhofi.Lokhu kunikeza abakhiqizi bekhofi nabahlinzeki ngamathuba abalulekile okungena kulezi zimakethe ezisafufusa nokwandisa ukusebenza kwabo.
Umbiko wocwaningo uphinde uveze inkambiso yeokukhethekile emakethe yekhofi.Njengoba abathengi beya ngokuya beqonda mayelana nekhwalithi nomsuka wekhofi labo, isidingo sekhwalithi ephezulu, ikhofi elitholakala ngokuziphatha kanye nelikhiqizwe ngokuqhubekayo siyaqhubeka sikhula.Lokhu kuholele ekugxileni okungeziwe kokukhethekile kanye nekhofi yendabuko eyodwa, kanye nokwamukelwa kwezitifiketi ezifana ne-Fairtrade ne-Rainforest Alliance ukuze kuhlangatshezwane nezintandokazi zabathengi abaqaphelayo.Ngenxa yalokhu, abakhiqizi bekhofi nabahlinzeki bekhofi batshala imali ezenzweni zokulima ezisimeme kanye nokutholakala kwezimiso zokuziphatha ukuze kuhlangatshezwane nezidingo ezishintshayo zemakethe.
Ukwengeza, umbiko ugqamisa umthelela wokuthuthuka kwezobuchwepheshe emakethe yekhofi.Ngokukhula kwethonya le-e-commerce kanye nezinkundla zedijithali, ukuthengwa kwemikhiqizo yekhofi ku-inthanethi kuyashintsha.Lokhu kuvumela izinkampani zekhofi ukuthi zifinyelele izethameli eziningi futhi zinikeze abathengi ulwazi olulula lokuthenga.Ukwengeza, ubuchwepheshe obusha bokuphisa nemishini yekhofi kuthuthukisa umuzwa wokuphuza ikhofi jikelele, okuqhuba ukwamukelwa kwemikhiqizo yekhofi ephambili kanye nekhethekile.
Ngokusekelwe kulokhu okutholakele, kusobala ukuthi imakethe yekhofi ibhekene nenkathi yokukhula noguquko.Ukukhula kwesidingo sekhofi, ikakhulukazi ezimakethe ezisafufusa, okuhambisana nezitayelaokukhethekile kanye nentuthuko yezobuchwepheshe, iletha umbono omuhle ngale mboni.Ngakho-ke, abakhiqizi bekhofi, abahlinzeki kanye nabasabalalisi bekhofi kufanele babe nokuzethemba ngekusasa lemakethe yekhofi futhi bacabangele amasu okusebenzisa amathuba ethulwa yilezi zindlela.
Kafushane, umbiko wocwaningo lwemakethe yekhofi uhlinzeka ngemininingwane ebalulekile ngesimo samanje namathemba esikhathi esizayo emakethe yekhofi yomhlaba wonke.Isidingo esikhulayo sekhofi, ikakhulukazi ezimakethe ezisafufusa, ukuthambekelaokukhethekile kanye nomthelela wokuthuthuka kwezobuchwepheshe, kuyisibonakaliso esihle embonini's ikusasa.Unalokhu engqondweni, ababambiqhaza bemakethe yekhofi kufanele basebenzise la mathuba futhi baqhubeke nokutshala imali ekukhuleni nasekuthuthukisweni kwemboni yekhofi.Ukunwetshwa kwemakethe yekhofi kuwuphawu oluhle ngempela futhi kufanele siqiniseke emandleni ayo okuqhubeka nokukhula nempumelelo.
Isikhathi sokuthumela: Jan-10-2024
