Thatha i-mug yakho oyithandayo ne-toast uye emhlabeni omuhle wekhofi!
Imakethe yekhofi yomhlaba wonke ibone izitayela ezithile ezithokozisayo ezinyangeni ezedlule, ezinezinguquko ekuthandeni kwabathengi kanye namandla emakethe enomthelela embonini. Idatha yakamuva evela enhlanganweni yamazwe omhlaba (iCO) ikhombisa ukuthi ukusetshenziswa kwekhofi sekukhuphukile, kuqhutshwa yisidingo esikhulayo ezimakethe ezivelayo kanye nezindlela ezintsha zekhofi ekhethekile. Ngasikhathi sinye, kukhona ukukhathazeka ngomthelela wokushintsha kwesimo sezulu ekukhiqizweni kwekhofi, kanye nokushintsha amandla okuhweba kanye nokuncintisana kwemakethe.
Enye yezindlela ezibaluleke kakhulu emakethe yekhofi yintshisekelo yabathengi ekhulayo ekhethekile nekhofi ephezulu. Ukukhuphuka kwesiko lekhofi kuqhubekele kulo mkhuba, nabathengi bakhula ngokwengeziwe ngemvelaphi nekhwalithi kabhontshisi wekhofi. Ukuhlangabezana nalesi sidingo, abakhiqizi bekhofi abaningi bebelokhu begxile ekukhiqizeni amakhekhe akhethekile kanye nemvelaphi yemvelaphi, eyala amanani aphezulu futhi ahehe athembekile abaphuza ikofi.
Ngaphezu kwesidingo sekhofi esezingeni eliphakeme, kukhona nentshisekelo ekhulayo ekhofi eqinile futhi etholwe ngokufanele. Abathengi baya ngokuya beqonda ngomthelela izinqumo zabo zokuthenga abanazo emvelweni kanye nabalimi bekhofi, futhi ngenxa yalokho, kunesidingo esikhulayo sekofi elikhiqizwa ngendlela yezemvelo nakwezenhlalo. Lokhu kuholele ekukhuphukeni kwezitifiketi ezifana ne-Fairtrade kanye nemvula yemvula, kanye nokudla okusobala okukhulu nokuziphendulela ecaleni lokuhlinzekwa kwekhofi.
Ngohlangothi lwekhiqizwa, abatshali bekhofi babhekana nezinselelo eziningi, okubandakanya umthelela wokushintsha kwesimo sezulu ezifundeni ezikhula ikhofi. Amazinga okushisa akhuphukayo, amaphethini wesimo sezulu esingalindeleki kanye nokusabalala kwezinambuzane nezifo wonke ayenomthelela omkhulu ekukhiqizweni kwekhofi eminyakeni yamuva. Ukubhekana nalezi zinselelo, abalimi abaningi bekhofi bebemukela imikhuba emisha yezolimo futhi batshala imali ezinhlotsheni zekhofi ezinamandla okususa sezulu ukuze banciphise umthelela wokushintsha kwesimo sezulu ezitshalweni zabo.
Ngasikhathi sinye, imakethe yekhofi nayo iyathinteka ngoshintsho kumandla wokuhweba kanye nomncintiswano wemakethe. Eminyakeni yamuva nje, imboni yekhofi ibone umkhuba oqhubekayo wokuhlanganiswa, nezinkampani ezinkulu ezithola izinkampani ezincane ukuthola isabelo esikhulu semakethe. Lokhu kuholele ekukhuliseni ukuncintisana kanye nengcindezi yamanani yabakhiqizi bekhofi abancane, manje obhekene nenselelo yokuncintisana nezinkampani ezinkulu ezinezinsizakusebenza ezinkulu kanye namakhono okuthengisa.
Enye indlela ebalulekile emakethe yekhofi yisidingo esandayo sekhofi ezimakethe ezivelayo, ikakhulukazi e-Asia naseLatin America. Njengoba imali elahlekayo iyanda kulezi zifunda, abantu baya ngokuya benentshisekelo yokusetshenziswa kwekhofi ekhaya nasezitolo zekhofi nasezindaweni zokudlela. Lokhu kuveza amathuba amasha abakhiqizi bekhofi, manje ababheke ukwengeza ubukhona babo kulezi zimakethe ezikhula ngokushesha.
Uma ubheka phambili, kunabashintshi abaningi bomdlalo abangaba khona emakethe yekhofi ebangela umthelela omkhulu embonini. Phakathi kwezinto ezikhathazayo umthelela oqhubekayo wokushintshwa kwesimo sezulu ekukhiqizweni kwekhofi nemizamo yokuthuthukisa izinhlobo ezintsha zekhofi ezinokubekezelela. Ngaphezu kwalokho, ama-Dradical aguqukayo embonini aguqukayo azoqhubeka nokubumba imakethe, futhi afune abathengi abakhulayo wekhofi eliphakeme kakhulu futhi elinemininingwane ethosiwe kungenzeka abe nomthelela ohlala njalo embonini.
Sekukonke, imakethe yekhofi isesimweni sokushintshwa njalo, ngezitayela ezintsha kanye namandla anamandla okuba nomthelela omkhulu embonini. Njengoba izintandokazi zabathengi ziqhubeka nokushintsha futhi imboni ivumelana nezinselelo ezintsha, kuyacaca ukuthi imakethe yekhofi yomhlaba wonke izoshintsha futhi emisha eminyakeni ezayo.
Imakethe yekhofi iyakhuphuka ngokuphelele! Kubonakala sengathi kunesitolo esisha sekhofi esisha esingena kuwo wonke amakhona, sinikezela ngayo yonke into kusuka ku-Cold Brew ku-Nitro Lattetes. Kucace bha ukuthi ukufunwa kweziphuzo zethu eziyizintandokazi ze-caffeinated ziphakeme kakhulu, futhi akumangazi. Ngengcindezi nezinxushunxushu zokuphila kwansuku zonke, okuthi'Ufuna ukuqala usuku ngendebe emnandi yekhofi?
Eqinisweni, i-boom emakethe yekhofi iholele entuthukweni ethile ethokozisayo. Kokunye, izinsizakalo zokubhaliselwe kwekhofi ziqhume ngenani. Njengokungathi izitolo zethu zekhofi zasendaweni azizange zibe nezinketho ezanele, manje singathola ubhontshisi wethu owuthandayo olwethulwe emnyango wethu njalo. Kufana Njalo Khisimusi ekuseni njalo uvula lelo bhokisi lekhofi elisanda kuthoswa, futhi ingxenye enhle kakhulu, akudingeki nokuthi uphume endlini!
Ukukhuluma ngokulula, uke wezwa ngokunyuka kwemishini yokuthengisa yekhofi? Esikhathini esedlule, ukuthenga inkomishi yekhofi emshinini wokuthengisa kwakusho ikhwalithi yokuzidela nokunambitha, kodwa lokho'Akasasekho icala. Ngenxa yentuthuko yezobuchwepheshe kanye nesidingo esikhulayo sekhofi ekuhambeni, le mishini manje iyakwazi ukukhiqiza inkomishi emnandi yekhofi esanda kufakwa ngemizuzwana ngemizuzwana. Kufana ne-Barista yakho yangasese kuyo yonke indawo yasemgwaqweni!
Vele, njengoba ukufunwa kwekhofi kukhuphuka, ngakho-ke ukuncintisana phakathi kwabakhiqizi bekhofi. Lokhu kuholele ezinhlobonhlobo ezimangalisa ubhontshisi wekhofi kanye nezimpahla ezibhakiwe emakethe, kanye nokugcizelelwa kokusimama kanye nemikhuba yokuhweba efanelekile. Yona'asisenele ezinkampanini zekhofi ukuthi zimane zinikeze umkhiqizo omuhle; Abasebenzisi bafuna ukwazi ukuthi ikhofi abaliphuzayo linamatheliswe ngokufanele futhi likhiqizwa. Leyo'Into enhle yawo wonke umuntu othintekayo, evela kubalimi baya kubathengi, futhi's Isizathu esisodwa sokuzwa kahle ngokujabulela inkomishi yesibili (noma yesithathu).
Kepha akuwona nje imakethe yekhofi yendabuko ekhulayo. Ukuthandwa kweziphuzo ezikhethekile zekhofi kuye kwakhula kakhulu. Ukusuka ethanga lePumpkin Spice Latemes kuya ku-Unicorn Frappuccinos, kubukeka sengathi kune-conciction entsha yekhofi entsha eshaya imakethe masonto onke. Kukhona ngisho nabantu abazimisele ukugqama amahora amaningi ukuze nje bathole izandla zabo kwikhofi yakamuva ye-Instagram-Deciant. Ngubani obengacabanga ukuthi ikhofi ingaba uphawu lwesimo esinjalo?
Vumela'angakhohlwa umthelela wezomnotho we-coffee boom. Umkhakha wekhofi manje usungumdlali omkhulu emakethe yomhlaba wonke, onezigidigidi zamaRandi achithe minyaka yonke ethenga ubhontshisi wekhofi. Eqinisweni, ikofi livame ukubhekwa njengenye yezinto ezibaluleke kakhulu emhlabeni, futhi'Akunzima ukubona ukuthi kungani. Kusukela kubalimi abakhulisa ubhontshisi abaya kuma-baristas abakha iziphuzo zethu abazithandayo, imboni yekhofi isekela izigidi zemisebenzi nokuziphilisa emhlabeni jikelele.
Vele, ngawo wonke ama-hype azungeze ikhofi, kulula ukukhohlwa ukuthi kukhona okungahambi kahle kule makethe ekhulayo. Ngakolunye uhlangothi, ukusetshenziswa okukhulu kwekhofi kuphakamise ukukhathazeka ngokusimama kanye nomthelela wezemvelo wokukhiqizwa kwekhofi. Ngaphezu kwalokho, ukukhuphuka kweziphuzo ezikhethekile zekhofi kuholele kubantu abadla ushukela owengeziwe namakhalori, angaba nomthelela omubi empilweni yethu. Kubalulekile ukukhumbula ukuthi ukumodela kubalulekile, noma okuthile njengokumnandi njengekhofi.
Vumela'abayinaki umthelela i-craze yekhofi eyaba nayo ezimpilweni zethu zenhlalo. Esikhathini esedlule, ukuhlangana nomuntu ngekofi kwakuyindlela elula, ephansi yokuxoxa nabangane noma osebenza nabo. Manje sekuyimicimbi ngokwayo, nabantu abashiyanga itshe elingashintshiwe ukuthola indawo ephelele yekofi noma zama isiphuzo sakamuva. Akujwayelekile ukuthi abantu basebenzise amahora amaningi ezitolo zekhofi, baphuza iziphuzo, basebenza ama-laptops noma baxoxa nabangane. Yona'njengoba izitolo zekhofi seziphenduke i-hub entsha yesizukulwane sethu.
Sekukonke, imakethe yekhofi ijabulisa ngokusobala futhi ikhombisile ukuthi azikho izimpawu zokunciphisa ijubane. Kusuka ezinsizakalweni zokubhalisa kuya eziphuzweni ezikhethekile, akukaze kube nesikhathi esingcono sokuba ngumthandi wekhofi. Yize kungahle kube nezinto ezingezinhle kule nkambiso, njengokukhathazeka ngokuzinza kwezempilo kanye nempilo, akunakuphikwa ukuthi ikhofi isibe isidlali esikhulu empilweni yethu yezomnotho nezenhlalo emhlabeni jikelele. Ngakho-ke bamba i-mug yakho oyithandayo ne-toast eya emhlabeni omuhle wekhofi!
Isikhathi Seposi: Jan-18-2024
